LinkedIn is a professional social network – like Facebook for business people. It is smaller than other social networks, however it allows great customisation for your target audience meaning you can create meaningful engagement with potential customers.

Run Different Types of Ads

Different types of ads allow you to choose which one will be more effective to reach your target audience.

Target Your Audience

Customising your audience allows you to target relevant people for your content. LinkedIn allows for very specific targeting which means you can make meaningful connections with people who are likely to be interested in your business.

Types of Advertisements

Different types of ads are more effective for different objectives. LinkedIn gives the option for multiple ad types and placement to work with your goals.