Content marketing

Content marketing has come to life over the past few years. It involves the creation of content in various mediums that is interesting and engaging for readers. Content marketing is not explicit marketing and often does not directly link itself to a brand, meaning that readers are more likely to be engaged with the content and less likely to see it as a means of marketing.

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  • Multi-platform Content marketing communicates information with users over a variety of platforms. We create content for a variety of mediums including: web content, blogs, social media content, email content, digital images, and video.
  • Strategy Content should always have a purpose. Content created will work together with your content strategy in order to achieve your business goals. Communications are optimised for the chosen platform and are consistent with the meaning and essence of your brand.
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Marketers have a documented content strategy
Average time spent reading an online article
content marketers use social media content